Dairy Week
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The Dairy Marketing Group

Dairy Week is published by The Dairy Marketing Group Pty Ltd.

The Dairy Marketing Group are specialist advisers to companies involved in the marketing of dairy products throughout Australia and New Zealand, with an emphasis on the following:

Publisher of Dairy Week
Strategic market planning and research
Due Diligence reports on proposed acquisitions and mergers
Internal audits of sales force and marketing functions
New product and brand development
Advertising, packaging and promotional assessment
Recruitment of staff for the dairy industry
Product mix and market return analysis
Customer attitude and customer service surveys
Licensee, royalty and franchise negotiations
Distribution channel and cold chain studies.


The Dairy Week Team

Principal: Trevor Watkin has a career that spans over thirty years in the food and market research industries. He has held senior management positions in marketing with Cadbury Schweppes Limited, McCormick Foods Limited and Bonlac Foods Limited. Trevor has lectured in marketing in both Australia and New Zealand, is a graduate of Victoria University of Wellington, a member of the Market Research Society of Australia and the Dairy Industry Association of Australia, and is a former Board Member of the Victorian Dairy Industry Authority, the Australian Horticultural Corporation and Gipps Dairy Inc. In 1996 he established Australia's first specialised marketing and research agency for the dairy industry, The Dairy Marketing Group.

Chief Journalist: Louise Surette has an extensive journalistic career, both in Australia and internationally, covering a wide range of economic, agricultural and trade news and market research.

Subscriber Relations Manager: Lyndall Thomas oversees our subscriber data base, information technology requirements, website and archiving.

Publishing Manager: Cheryl Ward co-ordinates publications and is Secretary to the Company.

New Zealand Manager: Alicia Baker represents the company in New Zealand and can be directly contacted on 64 9 4117792.



To contact any of the above, please phone, fax or email:
Dairy Week Limited
A wholly owned subsidiary of New Zealand Exchange Limited
Level 2, NZX Centre, 11 Cable St, PO Box 2959, Wellington, New Zealand
Telephone: +61 3 9521 0559
Facsimile: +61 3 9598 0194
Email: DairyMarketingGroup@bigpond.com
www.dairyweek.com